Vibrant. Smooth. Distinctive.
Our signature drink blend brings rich, balanced flavours and a refreshing experience designed to draw in new customers.
A friendly, homely drink experience built around rich matcha, wholesome ingredients, creative flavours and moments worth sharing.

We chose this brand name because Matché reflects the rich, smooth texture of our drinks. The word “Matché” highlights the popular drink matcha, which also gives the brand a friendly, homely touch, as if it’s a place people can gather and enjoy together.
The brand name communicates a sense of comfort, quality, and simplicity. It suggests that our drinks are made with care using wholesome ingredients, and that our brand is not just about beverages but about creating a cozy, enjoyable experience for customers.
Matché targets Gen Z and young millennials (approximately ages 16–30) who are drawn to health-conscious lifestyle choices. They are digitally active consumers who value wellness, creativity, and self-expression, and often seek out drinks that feel both refreshing and visually appealing for social media.
Matché promotes energy, enhances focus, and supports immune health. Its antioxidants work to diminish inflammation, while the natural caffeine it contains offers a state of calm alertness without the typical crash.

Four signature creations that bring together matcha, coffee, tea, texture and indulgence.

A refreshing blend of premium Japanese matcha, fresh milk, creamy vanilla, and ice, blended until silky smooth. Finished with a swirl of whipped cream and a rich caramel drizzle for a perfectly balanced drink that's earthy, sweet, and irresistibly creamy.

An indulgent fusion of vibrant Japanese matcha, creamy milk, and handcrafted whipped cream. Every sip delivers a light, velvety texture with a naturally earthy finish.

A rich and creamy blend of premium cocoa, espresso, fresh milk and ice, blended until smooth and topped with a swirl of whipped cream. Finished with a light dusting of cocoa powder for a comforting chocolate flavour with a hint of coffee.

A signature blend of aromatic black tea and creamy fresh milk, swirled with rich brown sugar and topped with chewy black pearls. Smooth, indulgent, and crafted for those who love a timeless favourite.
Individuals pursue food with purpose. Matché delivers energy, mental clarity, and a natural boost, making it perfect for mindful consumers.
Individuals pursue food with purpose. Matché delivers energy, mental clarity, and a natural boost, making it perfect for mindful consumers, attracting a loyal customer base.
MINDFUL CONSUMPTIONMatché has in-seasonal beverages, fusion cuisine, and exclusive limited-time offers that captivate café enthusiasts.
DISTINCTIVE RECIPESWith its striking colors and unique textures, Matché enables consumers to customize their drink, showcasing each and every consumer’s unique personality.
CUSTOMIZED STYLEMatché’s lively green hue shines brightly online and enhances the café's aesthetic appeal.
EYE-CATCHING VISUALSMatché’s homey café feel makes it a special place—be it to relax, do work or meet up with friends and family.
MEMORABLE MOMENTS TO SHAREViral Matché drinks are capturing the attention of customers around the globe.
TREND ACCELERATIONMatché embodies the principles of clean, mindful living, which enhances its emotional appeal in marketing.
LIFESTYLE BRANDINGMatché plans to expand in response to the increasing demand for natural, functional foods. It is expected to expand to many other outlets in the near future.